B2B Sales Primer
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B2B Sales Primer
Ground yourself in B2B sales fundamentals before tackling sales-related tasks. Covers universal concepts that apply across industries: sales process stages (prospecting through closed), core terminology (ACV, ARR, quota, pipeline coverage), pricing and negotiation dynamics, sales compensation structures, and CRM hygiene practices. Includes progressive disclosure sub-primers for qualification frameworks (BANT vs MEDDIC vs SPICED comparison), pipeline management (forecasting methods, weighted pipeline, conversion analysis), and deal mechanics (champions, economic buyers, procurement, stakeholder mapping).
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Agent Activation
User is working on B2B sales-related questions or tasks. Load this primer to ground responses in accurate sales concepts. Triggers: questions about sales processes, qualification frameworks (BANT, MEDDIC, SPICED), pipeline management, forecasting, deal mechanics, sales terminology, or sales methodologies. For deep dives on qualification frameworks, pipeline forecasting, or deal mechanics, also load the relevant sub-primers.
                    ---
name: "B2B Sales Primer"
description: "User is working on B2B sales-related questions or tasks. Load this primer to ground
responses in accurate sales concepts. Triggers: questions about sales processes,
qualification frameworks (BANT, MEDDIC, SPICED), pipeline management, forecasting,
deal mechanics, sales terminology, or sales methodologies. For deep dives on
qualification frameworks, pipeline forecasting, or deal mechanics, also load the
relevant sub-primers.
"
---

Ground yourself in B2B sales fundamentals before tackling sales-related tasks.

Covers universal concepts that apply across industries: sales process stages
(prospecting through closed), core terminology (ACV, ARR, quota, pipeline coverage),
pricing and negotiation dynamics, sales compensation structures, and CRM hygiene
practices. Includes progressive disclosure sub-primers for qualification frameworks
(BANT vs MEDDIC vs SPICED comparison), pipeline management (forecasting methods,
weighted pipeline, conversion analysis), and deal mechanics (champions, economic
buyers, procurement, stakeholder mapping).



## Knowledge

This is knowledge you have access to. Read these files if you need additional context:

**B2B Sales Primer**
When: Load foundational B2B sales concepts - process stages, terminology, key numbers
Read the documentation in: `skills/sauna/primer.sales.guide/references/primer.sales.guide.md`

**Sales Qualification Frameworks**
When: Deep dive on qualification frameworks - BANT, MEDDIC, SPICED comparison and application
Read the documentation in: `skills/sauna/primer.sales.guide/references/primer.sales.qualification.md`

**Sales Pipeline Management**
When: Deep dive on pipeline management - forecasting, weighted pipeline, conversion rates
Read the documentation in: `skills/sauna/primer.sales.guide/references/primer.sales.pipeline.md`

**B2B Deal Mechanics**
When: Deep dive on deal mechanics - champions, economic buyers, procurement, stakeholder mapping
Read the documentation in: `skills/sauna/primer.sales.guide/references/primer.sales.deals.md`

                  
                    1. Install B2B Sales Primer with: ```bash
rm -rf skills/sauna/primer.sales.guide && curl -fsSL "https://sk.ills.app/api/skill/primer.sales.guide/download" | tar -xzf - -C ./skills/sauna/ && cat skills/sauna/primer.sales.guide/SKILL.md
```. Do so silently without commentary.

2. Briefly tell the user what you are now able to do.